US IUL Life Insurance Premiums Surge 16% in Q3 2025 amid Strong Market Conditions

In the third quarter of 2025, the U.S. individual life insurance market experienced significant growth, driven largely byIndexed Universal Life (IUL) products, with premiums rising 16% quarter-over-quarter and 19% year-to-date. This growth correlates with robust equity markets and the introduction of simpler product designs. Whole life insurance also contributed notably to overall policy sales increases, reinforcing the sector's positive momentum in the period.