Tag: Marketing

CTF Life Launches New Brand Campaign Emphasizing Customer Aspirations

CTF Life's new campaign focuses on customer aspirations and offers innovative insurance solutions, emphasizing a commitment to customer goals and life stages.

Agero's Beth Davidson Wins 2026 BostonCMO ORBIE® Award

Agero's CMO Beth Davidson wins the 2026 BostonCMO ORBIE® Award for exceptional leadership in insurance and automotive industries. Learn more!

Navigating FTC Compliance: Upcoming Fair Pricing Summit for Dealers

Join automotive dealers at the Fair Pricing and Compliance Summit to tackle FTC compliance challenges, pricing transparency, and effective marketing strategies.

AI Transformation in Insurance: Lemonade and Porch Group

Discover how AI is transforming Lemonade and Porch Group's insurance operations, enhancing claims processing, underwriting, and customer satisfaction.

Marketing Opportunities in Insurance During The Masters Tournament

Explore how The Masters tournament creates unique marketing opportunities in insurance through golfer partnerships for enhanced consumer engagement and brand visibility.

IRI Hosts Digital First for Annuities Hackathon: Innovations in Marketing and Sales

Discover the latest innovations from IRI's Digital First for Annuities hackathon, uniting experts to enhance marketing, sales, and standards in the annuity sector.

MassMutual Seeks Marketing Consultant for Retirement Products Strategy

MassMutual hires Marketing Consultant to drive omni-channel campaigns and content strategy for annuity and retirement products marketing to financial professionals and consumers.

Shark Tank Bidding War Highlights Strategic Scaling of Viral Party Game

Discover how a viral party game on Shark Tank triggered a four-Shark bidding war, showcasing strategic partnerships, ecommerce success, and retail expansion challenges.

Ageas Federal Life Insurance Unveils Rebranding to Engage Modern Indian Market

Ageas Federal Life Insurance launches a refreshed brand identity and integrated digital campaign to connect with India's evolving insurance market.

Kotak Life Insurance Campaign Reframes Retirement as Renewal

Kotak Life Insurance launches a new campaign positioning retirement as a phase of reinvention and renewed purpose, shifting away from traditional slow-down perceptions.