INSURASALES

Everly and Zinnia Win Datos Impact Award for Life Insurance Tech Innovation

Everly Life Insurance Company and Zinnia have been recognized with the Datos Impact Award in Insurance Technology in the Digital category for their collaboration in advancing customer experience in life insurance.

The award acknowledges their innovative approach to creating accessible and transparent life insurance solutions, specifically through the launch of TermVest+, a universal life insurance product designed to simplify complexities in the market. This product aims to broaden access by providing a transparent and seamless experience that meets modern customer expectations while also improving business performance. Their partnership focused on operational efficiency and innovative solution design to reimagine the entire customer journey from purchase to ownership. Everly, rated A- by AM Best, leverages embedded technology and a mobile-first approach to reach uninsured and underinsured customers, offering flexible coverage options combined with human support. Zinnia, supported by global investment firms KKR and Vista Credit Partners, provides technology solutions that enable carriers and distributors to build, sell, and service life and annuity insurance products more effectively.

This collaboration highlights a growing trend in the insurance industry toward digital transformation, enhancing advisor empowerment and consumer trust through technology-driven improvements. The recognition by Datos Insights underscores the importance of innovation in life insurance and the ongoing efforts to modernize the industry through technology and customer-centric product design.