LL Global to Merge with Alliance for Lifetime Income to Enhance Retirement Education

The Alliance for Lifetime Income (ALI), a consumer education nonprofit focusing on retirement income security through annuities, will merge into LL Global, parent of LIMRA and LOMA, by August 31, 2025. This strategic merger aims to combine ALI's consumer education campaigns with LIMRA and LOMA's comprehensive industry research to enhance retirement planning support. LL Global's CEO emphasizes that retirement security continues to be a top consumer concern, and the integration will increase the impact of educational efforts during a time when the U.S. population is aging rapidly with extended life expectancies.
The merger is positioned to strengthen LIMRA and LOMA’s role in the retirement market by expanding resources for both consumers and financial advisors regarding lifetime income solutions. Key leaders highlight the necessity of improved retirement preparedness as more Americans reach retirement age, with an estimated 11,000 turning 65 daily. The consolidation aligns consumer outreach with LL Global's existing expertise in research, training, and consulting services to better support informed financial decision-making for retirement income.