Relation Insurance Services Acquires Advantage Insurance Group Expanding Oklahoma Presence

Relation Insurance Services completed the acquisition of Advantage Insurance Group's assets effective May 31, 2025. Advantage Insurance Group, a family-owned agency based in El Reno, Oklahoma, specializes in both personal and commercial lines, and will retain its management team to continue serving its local clientele.

The acquisition expands Advantage's access to Relation's extensive carrier relationships, advanced technologies, and specialized expertise, enhancing its ability to provide customized insurance solutions to its community. Relation Insurance Services, ranked among the top 25 largest U.S. insurance agencies, emphasizes partnerships that combine national scale with local market knowledge to better serve clients.

This transaction is part of Relation's broader growth strategy to extend its geographic footprint and diversify its insurance offerings through collaborative partnerships with independent agencies. Backed by private equity firm Aquiline Capital Partners, Relation focuses on delivering comprehensive risk management and benefits consulting services nationwide, supporting entrepreneurial agency models with equity ownership and employee-centric approaches.