INSURASALES

Price Forbes Re Appoints Isaac Sanday to Lead Life, Pensions & Annuities

Price Forbes Re has appointed Isaac Sanday as the global head of Life, Pensions & Annuities, a newly created role focused on establishing and expanding a business line dedicated to life, pension, and annuity reinsurance transactions globally. Sanday brings over 25 years of experience in the insurance and reinsurance sectors, with previous leadership roles at Guy Carpenter, Willis Re/Willis Towers Watson, and Swiss Re.

His expertise covers multiple regions including the UK, Ireland, Americas, and EMEA, positioning him to lead Price Forbes Re's strategic growth in this sector effectively. Sanday's responsibilities will include advising, consulting, structuring, and placing reinsurance transactions, contributing to the company's ambitions in developing a non-traditional broking line. Reporting directly to Roger Smith, head of Accident, Health and Life at Price Forbes Re, Sanday's appointment aligns with the firm's efforts to enhance its life and annuity offerings.

This move underscores Price Forbes Re's commitment to expanding its market presence and capability in life, pensions, and annuity reinsurance, further supported by recent senior appointments such as Sherman Power in alternative risk and capital solutions. The emphasis on experienced leadership highlights industry trends towards specialization and global integration in reinsurance broking services.