ITC Partners with Earnix to Transform Auto Insurance Experience
In The Car (ITC), a provider specializing in digital-first insurance programs for automotive OEMs and dealerships, has partnered with AI-driven company Earnix to expand their reach across U.S. markets.
ITC, which currently operates in two states, has chosen Earnix’s Price-It pricing and rating platform and the Filing Accelerator to support its ambitious growth plans. These tools will help ITC embed insurance offerings directly into the vehicle purchasing process, providing coverage at the point of sale. This approach aims not only to streamline the customer experience but also to strengthen the bond between OEMs, dealerships, and their customers.
Moving Beyond Manual Methods
With plans to scale operations significantly, ITC recognized the need to evolve beyond manual pricing and filing methodologies. The integration of Earnix’s solutions promises to minimize IT dependencies, expedite rate development, and increase agility for seizing new market opportunities. This shift will allow ITC’s business teams to construct, test, and nimbly manage pricing models, catering to changing market landscapes more effectively.
Streamlining the Insurance Integration
Earnix’s Filing Accelerator plays a crucial role by automating documentation processes, ensuring that pricing decisions align seamlessly with market implementation strategies. This strategic alignment is particularly important as ITC looks to integrate insurance offerings more seamlessly into the vehicle purchase experience, expanding its reach across more dealerships and states.
"We need pricing and filing solutions that support our growth ambitions without introducing undue complexity."Matt Edmonds, CEO of In The Car
The Future of Auto Insurance Distribution
Robin Gilthorpe, CEO of Earnix, reflects on the innovative nature of ITC’s distribution model, emphasizing the importance of advanced pricing and filing processes. He highlights how Earnix’s solutions are designed to provide the necessary speed, control, and flexibility that ITC requires to transition into new markets successfully.
Through this partnership, ITC aims to redefine the auto insurance landscape by embedding insurance seamlessly into the consumer’s purchasing journey. By doing so, ITC not only enhances the buying experience but also strengthens the partnership between automotive industry stakeholders and their customers.