Truss Peak Acquires Leaders Life Insurance to Expand Regional Market Presence

Truss Peak Holdings LLC has completed its acquisition of Leaders Life Insurance Company, a Tulsa-based life and health insurance provider previously owned by Michigan Farm Bureau Financial Corporation. Founded in 1989, Leaders Life operates in 15 states and specializes in worksite-based distribution of life, short-term disability, and accident insurance products. The company serves its customer base through a network of 700 agents and 1,400 employer groups, focusing on straightforward benefits and reliable service for employees and their families.

Leaders Life will continue to operate under its existing brand and management following the acquisition. Truss Peak plans to expand Leaders' licensing footprint, particularly targeting growth in the Midwest, as well as invest in technology and product development. The acquisition reflects Truss Peak's strategy to build an insurance platform emphasizing financial strength, growth, and preserving the legacy of acquired companies.

Truss Peak specializes in life reinsurance and insurance company acquisitions, leveraging in-house expertise in asset management, actuarial services, operations, sales, and accounting. The company is supported by South Summit Capital Management LLC and Thayer Street Partners, enhancing its capacity to deliver tailored insurance solutions. Michigan Farm Bureau expressed appreciation for the collaborative process and the outcomes achieved during its nine-year ownership of Leaders Life.

This transaction highlights ongoing consolidation and strategic realignment in the U.S. life and health insurance market, particularly in regional carriers operating through workplace benefits. The acquisition positions Truss Peak to deepen its market presence and broaden its product offerings in targeted states. It also reflects broader industry trends toward enhancing operational capabilities through investment in technology and workforce expansion.

The sustained operation of Leaders Life's brand and leadership post-acquisition suggests a focus on continuity for existing clients and stakeholders, while the emphasis on growth and innovation aligns with competitive pressures in the insurance sector. Overall, this acquisition may influence regional insurance markets by introducing capital investment and strategic guidance intended to support longer-term stability and growth.