Top Trends Influencing Health Plans in 2025: Cybersecurity & AI

In a recent webinar, analysts from BakerTilly discussed the top trends impacting health plans in 2025, highlighting cybersecurity, regulatory changes, and the influence of artificial intelligence. Cybersecurity has become a critical issue, with a significant rise in healthcare ransomware attacks over the past year, prompting healthcare organizations to enhance their defenses against potential data breaches. The financial implications are severe, with the average cost of a data breach estimated at around $10 million.

The outcome of the upcoming 2024 election is expected to have major implications for healthcare policy, potentially altering costs, access, and the regulatory environment within the industry. Additionally, artificial intelligence is poised to transform healthcare delivery, although it brings concerns regarding data privacy and ethical considerations. Despite these challenges, many health organizations are already integrating AI into their operations, focusing on improving member engagement and overall patient care.